Cost is one of the most important factors when you are deciding to invest in anything and deciding between Shopify and WordPress/WooCommerce is no different. Below I will go through the costs involved with Shopify and in the next blog I will go through the costs involved with WordPress and compare.
Once you have identified the costs associated with each platform you will need to through both of the E-commerce platform pros, cons and differences and also identify when to use Shopify or WordPress.
Ready? Let’s get started.
Shopify provides five pricing plans (Prices are in US Dollars):
- Lite: $9 per month
- Basic: $29 per month
- Shopify: $79 per month
- Advanced: $299 per month
- Plus: negotiable, but starting at $2,000 per month
They offer three main plans, along with Shopify Lite (which allows you to set up a Facebook store), and Shopify Plus (an enterprise-level plan sold on a quote by quote basis).
Shopify also offers a 14-day free trial.
Now I am going to take you guys through the 3 main Shopify plans where you can see the breakdown of prices as well as the savings you can make on each if you commit to a longer term. As 99% of you will probably be best off with one of the three main plans, that’s what I’m going to go through today.
10% or 20% may not sound like a lot, but these savings can add up really quickly. For example, if you sign up to the Advanced Shopify plan, you’d save $358 by signing up for a year in advance, and $1,435 for signing up two years in advance. This is an easy saving for businesses to make if they get on well with Shopify and have a steady business. A little forward planning can mean a huge saving, however if you sign up to a monthly contract you can leave at any time so if flexibility is for you these longer term contracts may not suit you.
To wrap up the blog I’m going to compare what each Shopify plan offers and then give my suggestion on what plan is the best value for money.
Most small merchants will find Shopify Basic perfectly adequate. You’ll receive access to all the themes, use the same editor, get 24/7 support, and have the majority of ecommerce features.
The benefit of upgrading to the Shopify plan is that, on top of all that, you’ll have a detailed reporting tool and abandoned cart recovery. Not sure what abandoned cart recovery is? Basically the abandoned cart feature includes a handy area for managing all customers who have left their carts early to see if an email has been sent, and to figure out the reasons for their early departures.
The Advanced Shopify plan again goes one step further, letting you in on advanced reporting where you can track sales by referral sources such as Google Ads and also identify at-risk or loyal customers, unlimited storage and real-time shipping. Plus, your transaction percentage fees go down a bit when using external payment gateways.
For us, the Shopify plan at $79/month is the best value for money. The abandoned cart recovery in itself can easily help you recoup the $50 difference in upgrade cost each month. To see the breakdown of each plan pricing and what features are included please check out the link provided in the caption.
We hope you found this information useful.
If you’re looking to get a brand new website or want to revamp an existing website. Talk to my team today and book a 30 minute free session or download the presentation by clicking the links below.